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Marciano, Ana Carolina , 2012. A case study of the social construction of a Green discourse . Second cycle, A2E. Uppsala: SLU, Dept. of Urban and Rural Development



This master thesis focuses on understanding the construction of an environmental
discourse and its driving forces. It makes use of Social Constructionism theory,
Symbolic Interactionism and Foucault’s perspective on discourse and power to
understand the dynamic of a corporation’s environmental discourse and society. The
analysis of the empirical data has shown that society plays an important role on the
construction of business’s environmental discourses, which make both society and
companies responsible for improving business practices regarding the environment.

Main title:A case study of the social construction of a Green discourse
Authors:Marciano, Ana Carolina
Supervisor:Hallgren, Lars
Examiner:Hansen, Hans Peter
Volume/Sequential designation:UNSPECIFIED
Year of Publication:2012
Level and depth descriptor:Second cycle, A2E
Student's programme affiliation:None
Supervising department:(NL, NJ) > Dept. of Urban and Rural Development
(LTJ, LTV) > Dept. of Urban and Rural Development
Keywords:Green discourse, social construction, discourse analysis, symbols, power
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Deposited On:16 Feb 2012 11:58
Metadata Last Modified:20 Apr 2012 14:25

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